
Bruce Keith is a leading Real Estate Coach and Trainer with over 27 years of experience in the industry, including 16 years as a keynote speaker, author, and one-on-one coach. Bruce is a master of “what to say and how to say it”. His training techniques for creating comfortable sales conversations are extremely well received and easy to implement. Inman News recently honored Bruce as one of the
“25 Best Real Estate Coaches in the Business.” Learn more at
BruceKeithResults.com.
Recent Posts by Bruce Keith:
by Bruce Keith, on August 18, 2026
While your competitors are fighting over the same scrap of inventory on the MLS, the top-tier agents have already moved on to a more profitable playground. You cannot build a …
Read Storyby Bruce Keith, on August 18, 2026
In April 2026, U.S. foreclosure filings surged 18% over the previous year, yet most agents are still fighting for scraps on a depleted MLS. You know the frustration of wasting …
Read Storyby Bruce Keith, on August 18, 2026
In 2026, fewer than 15% of real estate agencies have systematically deployed AI systems. This means you have a massive window to dominate your local market before your competitors catch …
Read Storyby Bruce Keith, on August 18, 2026
What if you could stop chasing low-quality leads and start walking into three high-intent seller meetings every single week? With national average commission rates hitting 5.70 percent in 2026, the …
Read Storyby Bruce Keith, on August 18, 2026
Over 78,000 listings expire from the MLS every single week. That is a staggering 83% increase over the last two years. You see this massive opportunity, but you are likely …
Read Storyby Bruce Keith, on August 18, 2026
Did you know that in 2025, the median sale price for an agent-assisted home was $425,000, while FSBOs averaged only $360,000? That $65,000 gap is your primary leverage, yet most …
Read Storyby Bruce Keith, on August 18, 2026
Over 78,000 listings expire from the MLS every single week, a staggering 83% increase compared to just two years ago. You see the massive potential in these numbers, but you're …
Read Storyby Bruce Keith, on August 18, 2026
A hang-up isn't a rejection of your professional value; it's a reaction to a pattern you haven't broken yet. You've felt that sting before. You spend your morning contacting homeowners, …
Read Storyby Bruce Keith, on August 18, 2026
Anger isn't a rejection of your services. It is a loud, frustrated signal that a homeowner's previous process failed them in a shifting market. With the median home price reaching …
Read Storyby Bruce Keith, on August 18, 2026
Did you know that the average FSBO seller left $65,000 on the table last year while representing an all-time low of only 5% of the total market? You likely recognize …
Read Storyby Bruce Keith, on August 18, 2026
In 2026, the difference between a top-tier producer and a struggling agent isn't their script; it's their relationship with the word "no." Handling rejection in real estate sales is the …
Read Storyby Bruce Keith, on August 18, 2026
The elite performers in the 2026 real estate market don't wait for a burst of inspiration before they start their day; they rely on a system that makes success inevitable …
Read Storyby Bruce Keith, on August 18, 2026
Did you know that only 11% of FSBO sellers actually succeed in selling their homes without an agent in 2026? While most homeowners start with dreams of saving on commission, …
Read Storyby Bruce Keith, on August 18, 2026
Most agents fail with expired listings because they walk in with a sales pitch when the homeowner actually needs a marketing autopsy. You've been there. It's Day 1, and you're …
Read Storyby Bruce Keith, on August 18, 2026
Your hesitation to pick up the phone isn't a personality trait; it's a rational response to a broken system. You've felt that pit in your stomach when staring at a …
Read Storyby Bruce Keith, on August 18, 2026
Did you know that 78% of homebuyers work with the first agent who responds to them? In a 2026 market where the median home price is $423,029, you can't afford …
Read Storyby Bruce Keith, on August 18, 2026
Did you know that leads contacted within the first 60 seconds convert at a rate of 23.4 percent, while waiting just 30 minutes drops that success rate to less than …
Read Storyby Bruce Keith, on August 18, 2026
Hope is not a business strategy, yet it remains the primary fuel for agents who find themselves trapped on the commission roller coaster. You didn't fight for your license to …
Read Storyby Bruce Keith, on August 18, 2026
Most agents lose the listing within the first ten seconds of a conversation because they think rapport is about being liked. In reality, winning over a hostile seller is about …
Read Storyby Bruce Keith, on August 18, 2026
Most real estate agents are flying blind, guessing their net profit while watching their hard-earned commissions vanish into a black hole of untracked expenses. You work too hard to let …
Read Storyby Bruce Keith, on August 18, 2026
Did you know that 87% of agents reported high workplace stress in 2025? This staggering figure explains why 80% of new agents quit the business within their first 24 months …
Read Storyby Bruce Keith, on August 18, 2026
Did you know that 43% of salespeople cite obtaining high-quality data as their single biggest challenge when contacting homeowners? You aren't struggling with a lack of talent or a weak …
Read Storyby Bruce Keith, on August 18, 2026
Real estate prospecting call reluctance isn't a character flaw; it's a symptom of bad data and broken systems. You know the feeling of sitting at your desk, staring at a …
Read Storyby Bruce Keith, on August 18, 2026
The average conversion rate for real estate leads currently sits at a brutal 0.4% to 1.2%. This means most agents are effectively burning their marketing budgets on silence. You know …
Read Storyby Bruce Keith, on August 18, 2026
Stop burning your commission on "brand awareness" that doesn't ring the phone. In 2026, elite agents aren't just spending more; they're spending smarter by shifting dollars from cold branding to …
Read Storyby Bruce Keith, on August 18, 2026
The difference between an elite producer and the rest of the pack isn't how hard they work. It's the technical superiority of the data they use. You've likely felt the …
Read Storyby Bruce Keith, on August 18, 2026
What if the secret to doubling your income wasn't more leads, but better data? While the average agent struggles with inventory shortages, the top 10 percent of earners are pulling …
Read Storyby Bruce Keith, on August 18, 2026
Stop blaming your calendar for your lack of listings. The reality is that most agents aren't actually busy; they're just inefficient because they're chasing bad data and reacting to every …
Read Storyby Bruce Keith, on August 18, 2026
You aren't losing listings to better agents; you're losing them to your own disorganized morning. You know the feeling of starting your day with a "quick" email check only to …
Read Storyby Bruce Keith, on August 18, 2026
Waiting for the phone to ring is a guaranteed way to fail in this industry. You didn't get your license to sit behind a desk and hope someone clicks a …
Read Storyby Bruce Keith, on August 18, 2026
Over 78,000 listings expire from the MLS every single week as of April 2026, which is a staggering 83% increase over the last two years. While your competition sits back …
Read Storyby Bruce Keith, on August 18, 2026
Your income shouldn't be a guessing game. While 87% of agents exit the industry within five years because they can't find their next deal, elite producers dominate their markets with …
Read Storyby Bruce Keith, on August 18, 2026
In 2026, the traditional hustle is dead. If you're still chasing the same generic leads as 5,000 other agents in your zip code, you've already lost the listing. You know …
Read Storyby Bruce Keith, on August 18, 2026
You are working 60 hours a week just to spin your wheels on a broken treadmill of redundant prospecting. This is the mojo jojo effect, where your real estate business …
Read Storyby Bruce Keith, on August 18, 2026
The average agent wastes 42 minutes of every prospecting hour listening to dial tones or talking to the wrong person. You know the frustration of burning through a list of …
Read Storyby Bruce Keith, on August 18, 2026
The most expensive tool in your real estate arsenal isn't the one with the highest price tag; it's the one that forces you to waste 40 minutes of every hour …
Read StoryLooking for the highest quality FSBO and Expired data in your area? At Landvoice, that's our specialty. Learn More→
12215 South 900 East
Draper, UT 84020
Call Us: 801-845-4383 or 888-678-0905
Terms & Conditions | Privacy Policy